Do you want to see that crowd rushing towards your website? But what is stopping you from getting that? Getting the desired crowd in your blog needs proper marketing strategies. And without it, blogging can be a lot more intensive competition for bloggers. So, how do you crack these blog marketing strategies?
Blogging may seem easy from the outside, but inside it is a lot about competition and creativity. So, yes, you need to put all the hard works, focus and dedication into blogging. But more than that, blogging needs some marketing strategy to flourish. So, today we will talk 7 marketing strategies for bloggers, which, if implemented, can bring you some real result quick. So, without further ado, let’s get started.
Top Blogging Strategies
Focus on SEO While Writing
We can bet you love writing and have unique vocabulary skill. But if you write about your daily life, it will be a diary. If you want traffic in your blog, you will have to focus on SEO. It will help your content reach a more potential audience.
For example, suppose you have a small computer business. Now, you can write some topics like
- Top 10 computers to buy
- Best computer accessories
People search these topics, and thus they can reach your blog and may get directed to your business as well. So, when you write, keep SEO in focus.
Also, run proper keyword research and put those accordingly on your content. Keywords play a very vital role to make content SEO friendly. The more intensive the research is, the better performance the content will do. You can also use SEO plugins for Meta descriptions and SEO titles.
Viral Content
Content creation is the sole target of blogging. Creating interactive content will always drag your audience’s attention. It helps to engage your audience more and relate to the motive of your writing. Now, creating content that goes viral is only good for your blog.
So, how do you create viral content? The best way to create viral content is by following trends. You can have a dedicated section on your blog where you only post on trending topics. You can gather some recommendation from other bloggers as well. People search these often and can land on your page eventually.
Grow Your Network: Connect with Other Bloggers
United efforts can draw a lot more result than anything else. Enlarging your network of bloggers can be exceptionally helpful as a blogging marketing strategy. You can share their content and get a few likes for them, and they will likely return you the favours. So, follow this ‘sharing is caring’ method and see the magic right away.
Make Yourself Present on Popular Forums
Popular forums like Reddit, Quora, are where people find solutions to many of their problems. Make yourself available on these forums and participate in various discussions. For instance, suppose you have a food blog.
Now, if anyone asks any food-related question on these forums, you can answer those and refer them to visit your blog. In that way, you can also get your audience’s feedback.
Repurpose Your Content
If you have some content on your blog that is old, outdated but can still be used with some paints, what can be better than repurposing? Repurposing means you use the content as something else. For example, you could create a presentation out of it, which could help your audience. In that way, you will successfully help and engage your audience.
Promote Your Blog
Self-promotion is not only necessary in the beginning but also during every stage of your blogging. As a blogger, you should always start with self-promoting your blog. Declaring yourself as a blogger should be pride. Start sharing your content online on social media. You can even ask your friends to share that. It is the fastest way to bring instant audience.
Write for Readers
Last but not least, as a blogger, you should not only write for the search engines but for the people to read. A report by Optinmonster states that an average blog post takes around 3.5 hours to complete. So, write like a human being.
Form simple yet beautiful sentences that can engage your audience till the end. Remember, blogging should be a two way communication. So, ask your audience for their suggestions and include and implement those in your upcoming blogs. It makes them feel more at home, and they will keep coming back.
Conclusion
Blogging is not as simple as it seems. You need to be dedicated, focused and motivated- true. But more than that, if you want the result, you will need a strategy. These 7 marketing strategies for bloggers are a pathbreaker to that journey of success. Please let us know your opinion on today’s topic and tell us if there is anything you can do more.
